The customer journey is not a novelty
The customer journey is not something new. Even though lately we are reading about this term like it’s a novelty. It’s not. It starts and...
The customer journey is not a novelty
Not going back but going forward
Nothing builds new business more reliably than gaining referrals from existing customers
Successful business transformations are rare
How to boost customer willingness and confidence to drive organizational change?
Customers expect you to know them, to care
.
Marketing for the sake of business outcomes
.