Navigating the Unknown: Embracing Strategy in Real Life
"Predictions are difficult, especially about the future"? Yogi Berra nailed it! Running a business means dealing with stuff beyond our...
top of page
Search
Nov 30, 20231 min
ESG: The Tipping Point in Supplier Selection
Attention CMOs, CROs, and CEOs! The landscape of provider selection is rapidly evolving, and ESG considerations have become an essential...
Nov 23, 20231 min
The right time is now
We can’t manage the complexity, the speed, and the growing customer expectations without the support of technology. Ultimately it’s about...
Nov 14, 20231 min
Embracing Business Transformation: A People-Centric Approach
At the heart of business transformation lies pure change – a metamorphosis of both people and organizations, fueled by innovative ideas...
Nov 6, 20232 min
Priorities for CEOs in a Changing World
As a CEO, your role has evolved in this rapidly changing world. Prioritization is key, and we've identified concrete priorities to guide...
Oct 5, 20231 min
Business growth
Well, this can become a reality for you and your company! For example - One of our clients has increased its revenue by 64% in just 2...
Oct 4, 20231 min
Unlock your growth
Embrace Change, Embrace Growth! Leaders, CEOs, and Managing directors, are you ready to seize the future and make a lasting impact? The...
Sep 20, 20231 min
Raise your productivity and impact
Don't Wait to Reinvent Your Business or somebody else will reinvent it for you! Top managers, CEOs, and Managing directors, are you aware...
Sep 20, 20231 min
Unlock your business's full potential
Are you a Leader, CEO, or Managing director looking to reinvent and evolve your business? According to the PwC Global CEO study, 57% of...
Sep 13, 20231 min
The new CMO mandate - Driving measurable revenue growth
Dear CMOs, CROs, and Managing directors. Driving measurable revenue growth is the new CMO mandate. Well, this ambition is not new, but...
Sep 6, 20231 min
Let’s face it - driving efficient growth is a top priority
Customers have become unpredictable, cross-functional collaboration can be challenging, and traditional sources of brand value are...
Aug 23, 20231 min
Changing things for the better
Did it ever happen to you? You got invited to collaborate on a specific project. Sitting at the table made you feel honored and humbled,...
Aug 22, 20231 min
The only way to lead is to delegate power
When I started my career I was taught “to hurry and gain the experience and prove my worth.” I was working for corporations and the idea...
Jul 5, 20231 min
Getting the win, no matter how small that win is
You can’t get 100% of what you want but imagine getting 10% of it. Truly changing is really tough. There is a lot of innovation going on...
Jun 20, 20231 min
It starts with me!
We are powerful beyond measure. We can change everything, yet responsibility and change start with us. We can’t change others, but we can...
Jun 1, 20231 min
Our best, authentic selves
Chasing growth and looking to outperform in this time of disruption means we need to go beyond managing for small gains and become...
May 30, 20231 min
This is a people-to-people world
Customers are not interested in broad messaging, broad content, or broad value propositions. They are interested in a specific topic,...
May 22, 20231 min
Focusing on customers instead of leads
Successful companies have stopped doing mkt to fill the funnel, targeting the broad market segment. It’s not about volume anymore, it’s...
May 9, 20232 min
Cracking the code: The simple yet challenging path to customer success
Many companies have come to realize that focusing solely on acquiring new customers is not enough to grow their business. Making that...
Apr 16, 20232 min
Unlocking Growth: The Power of Sales-Marketing Collaboration
In today's dynamic business landscape, meeting growth goals requires more than just the efforts of a single department. As CMOs and...
Apr 6, 20231 min
Want to grow your business and increase your impact?
Working with B2B companies I frequently receive questions like - how can we increase the impact or How can we grow our business? Well,...
Mar 28, 20231 min
It’s simple but challenging
Companies still miss the target by thinking of it as only about reaching short-term revenue objectives. They underestimate the potential...
Mar 22, 20231 min
We needed time to recognize
... that our development depends on our attitude toward change. During the last three years every couple of months, and sometimes every...
Mar 16, 20231 min
Delight your customers when it counts
Over the last few years, changing customer needs and behaviors have motivated businesses to become much more customer-driven. Much of...
bottom of page