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Empowering marketing teams with AI integration: riding the wave of transformation
In the dynamic landscape of marketing, where economic uncertainties loom large, and businesses face constant evolution, the role of Chief...
Apr 24, 20242 min read


A blueprint for shaping marketing's future impact and driving profitable growth
In the dynamic marketing landscape, 2024 presents challenges and opportunities that demand a strategic recalibration. As CMOs, our role...
Apr 17, 20242 min read


Redefining the CMO role
Calling all modern marketing leaders and CMOs! Are you feeling the weight of expectations in today's dynamic marketing landscape? You're...
Feb 27, 20241 min read


When evolving for tomorrow …Â
I think we need to go beyond considering marketing, as a lead generation engine, and rather use the opportunity to create customer...
Feb 27, 20241 min read


Want to unlock the power of the CMO-CFO partnership?
Have you ever wondered why only 22% of CMO-CFO partnerships are truly collaborative? It's a statistic that caught my attention, prompting...
Feb 27, 20242 min read


Driving results: tools, techniques, and strategies for marketers in a changing landscape
In the face of economic uncertainty, inflation, and supply chain constraints, the pressure is on CMOs to lead the way to growth. Boards...
Feb 27, 20242 min read


Winning and retaining customers - the 4 pillars for success
In today's rapidly changing business landscape, four key pillars are crucial for winning and retaining customers: agility, technology,...
Feb 19, 20242 min read


Navigating Beyond Complacenc
Leadership is an ongoing journey, and sustaining momentum and high performance is the secret sauce. Here's a blueprint for steering clear...
Jan 30, 20242 min read


Embrace the journey and ignite your business
Are you ready to shatter your preconceived notions about scaling your business? Prepare to embark on a journey of profound transformation...
Jan 30, 20242 min read


Resilient leadership is critical for long-term success
In times of uncertainty, resilient leadership is crucial for steering businesses toward long-term prosperity. Based on what we are...
Jan 20, 20241 min read


Navigating Change: From Challenge to Opportunity
Hey Visionary Leaders, Change is not just a process; it's a way of life. There's no choice about whether to change or not; the real...
Jan 17, 20241 min read


Leading Through Change
The world is picking up speed, and changes unfolding before our very eyes. Even industries that once seemed eternal are undergoing a...
Jan 9, 20241 min read


Navigating the Unknown: Embracing Strategy in Real Life
"Predictions are difficult, especially about the future"? Yogi Berra nailed it! Running a business means dealing with stuff beyond our...
Dec 14, 20231 min read


ESG: The Tipping Point in Supplier Selection
Attention CMOs, CROs, and CEOs! The landscape of provider selection is rapidly evolving, and ESG considerations have become an essential...
Nov 30, 20231 min read


The right time is now
We can’t manage the complexity, the speed, and the growing customer expectations without the support of technology. Ultimately it’s about...
Nov 23, 20231 min read


Embracing Business Transformation: A People-Centric Approach
At the heart of business transformation lies pure change – a metamorphosis of both people and organizations, fueled by innovative ideas...
Nov 14, 20231 min read


Priorities for CEOs in a Changing World
As a CEO, your role has evolved in this rapidly changing world. Prioritization is key, and we've identified concrete priorities to guide...
Nov 6, 20232 min read


Business growth
Well, this can become a reality for you and your company! For example - One of our clients has increased its revenue by 64% in just 2...
Oct 5, 20231 min read


Unlock your growth
Embrace Change, Embrace Growth! Leaders, CEOs, and Managing directors, are you ready to seize the future and make a lasting impact? The...
Oct 4, 20231 min read


Raise your productivity and impact
Don't Wait to Reinvent Your Business or somebody else will reinvent it for you! Top managers, CEOs, and Managing directors, are you aware...
Sep 20, 20231 min read


Unlock your business's full potential
Are you a Leader, CEO, or Managing director looking to reinvent and evolve your business? According to the PwC Global CEO study, 57% of...
Sep 20, 20231 min read


The new CMO mandate - Driving measurable revenue growth
Dear CMOs, CROs, and Managing directors. Driving measurable revenue growth is the new CMO mandate. Well, this ambition is not new, but...
Sep 13, 20231 min read


Let’s face it - driving efficient growth is a top priority
Customers have become unpredictable, cross-functional collaboration can be challenging, and traditional sources of brand value are...
Sep 6, 20231 min read


Changing things for the better
Did it ever happen to you? You got invited to collaborate on a specific project. Sitting at the table made you feel honored and humbled,...
Aug 23, 20231 min read
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