Dear CMOs, CROs, and Managing directors.
Driving measurable revenue growth is the new CMO mandate.
Well, this ambition is not new, but surely more critical today.
Sharing with you access to articles I wrote a while ago. Guidance derives from first-hand experience of how modern marketing can elevate the impact and generate customer value, better contribute to business performance, and drive its success. Based on your specific challenges, I am reopening the discussion to learn from your experience.
Today’s delivery of marketing is ultimately the revenue
Chasing the elusive upward growth curve
Growth - one of the absolute and top priorities for marketing departments
When Marketing and Sales Teams Drive Towards the Same Goals, ROI Dramatically Improves
A clear, transparent, and persuasive view of how marketing creates value
Sales and marketing alignment is really about the customer
Becoming a Part of Revenue Conversation
Need help in making it work? Want to Unlock Your Growth and Turn Your Marketing into a High-ROI Revenue Engine? 👉 let me know