Where does resilience come from🤔
If your business has survived or even thrived during the last three years, you might think that you’re set for whatever comes next. But...
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- Jan 18
- 1 min
There's a need for innovation
The world is changing fast, and Innovation is a must. It’s come to the moment whether you want to thrive or to survive. You don’t need to...
- Jan 11
- 1 min
Resolutions
I have thought a lot about this and have realized that resilience and humility work hand in hand. Humility helps you to recognize that...
- Dec 14, 2022
- 1 min
Entering a new era
Our world is reshaping. It’s truly incredible to see how far we have come. We are seeing progress that goes beyond just another business...
- Nov 30, 2022
- 1 min
Transformation is a way of doing business
Transformation is not a one-time effort, it’s not a project - this is a way of doing business. Successful businesses are integrating...
- Nov 15, 2022
- 4 min
Customer relevance at the center of the future business
It’s probably the most complex and demanding time of the last decade - when we came from pandemic to political unrest to climate change...
- Oct 26, 2022
- 1 min
Understanding the customer journey
Helping today’s B2B buyers buy isn’t a sales or a marketing challenge, nearly so much as an Information challenge. According to Gartner,...
- Oct 19, 2022
- 2 min
The strategic importance of digital commerce continues to grow
It was a priority even a couple of years ago, but recent shifts in customer purchase behaviors have dramatically accelerated the...
- Oct 4, 2022
- 1 min
No one wants to do business with a company that treats you poorly
Customer experience has become a top priority for companies and 2022 is no different. Customers no longer base their loyalty on price or...
- Sep 27, 2022
- 4 min
Linking marketing objectives to business value
Recently I came across an interesting podcast that was describing how the company decided to cut the funding for the most successful and...
- Sep 21, 2022
- 1 min
Walking the talk
There is one thing to say things or put them on paper, but what you actually DO makes all the difference. In reality - very often we come...
- Sep 20, 2022
- 1 min
It’s impossible to manage innovation centrally
Innovation and digitalization are happening in parallel. People across organizations are becoming both innovators and discoverers of...
- Sep 14, 2022
- 1 min
The marketing world continues to evolve
There is a constant shift between how it's changing and what we can do about it. During the last decade, I learned that marketing impact...
- Sep 6, 2022
- 3 min
Sales and marketing alignment is really about the customer
Everyone seems to agree that alignment is essential to influence a team's impact and reach a unified approach to business growth. Then...
- Aug 24, 2022
- 2 min
Vision to reality
I often get asked How do I help companies increase the impact? How do I help bring their vision to life? Well, each company is unique -...
- Jul 7, 2022
- 1 min
Transformation
- a path of ongoing development and learning to reach our potential. We have moved from the tactical angle of how improvements are...
- Jun 29, 2022
- 1 min
What is your take on the resistance?
For as long as I can remember I have always been part of the change- whether we call it transformation, evolution, or simply building on...
- Jun 22, 2022
- 1 min
The significant difference
In the local language, we don’t differentiate between EFFICIENCY and EFFECTIVENESS, yet the variance and aim between the two are...
- Jun 15, 2022
- 1 min
The world has changed
I heard a saying recently: “ Nobody cares how it works as long as it works.” Well, the world has changed. T rust and inspire the people...
- Jun 8, 2022
- 1 min
We are at the crossroads between the potential and the opportunity
We have now spent months adapting to change and delivering new solutions at speed, yet it feels like it’s never been more important to...
- May 19, 2022
- 1 min
Gaining the necessary business agility
We are living through increasingly rapid, unpredictable, and unprecedented change. Yet, across industries, many companies have remained...
- May 10, 2022
- 3 min
Growth - one of the absolute and top priorities for marketing departments
We’re living in a time when CMOs must walk the talk, be active and follow through with stated priorities, especially when the...
- May 4, 2022
- 3 min
What is this ship's direction?
The article is in the Slovene language. V zadnjih dveh letih se je moč odločanja precej skoncentrirala v vodstvu podjetja, ko večino...
- Apr 26, 2022
- 2 min
Chasing that elusive growth curve
The world is never going back to 2019, and the ways we live, work, play, and learn will only continue to change. The way forward is to...
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