top of page


Marketing increasing focus on post-sale revenue.

There is an immense opportunity for Marketing to increase focus on post-sale revenue.

Most marketers are exclusively focused on generating new business, yet the increased importance of recurring revenue and cross-sell revenue mean that there is an opportunity also after the initial sale.

Increased focus on post-sale revenue allows marketing to continue creating meaningful interactions for different members of an account’s buying committee. Often in conjunction with Sales while supporting sales cycles and accelerating new deal velocity.


bottom of page